Tian Yuan assisted the first Chinese cosmetics company listed on the Hong Kong Stock Exchange - Mao Geping Cosmetics Co., Ltd. ("MAOGEPING" or "the Company") to successfully complete its initial public offering and be listed on the Main Board of the Hong Kong Stock Exchange on December 10, 2024, with the stock code 1318. China International Capital Corporation Hong Kong Securities Limited ("CICC") is the exclusive sponsor of this project.
MAOGEPING was founded in 2000 by Mr. Mao Geping, an iconic figure in the Chinese beauty industry, and has established a strong influence in the Chinese beauty industry. According to Frost & Sullivan, MAOGEPING is the only Chinese company among the top ten high-end beauty groups in the Chinese market. With the brand concept of "extreme beauty, fearless", MAOGEPING provides a variety of products and color solutions for the different facial features, skin textures and skin tones of oriental women, and provides each consumer with customized makeup created by professional makeup artists. It is committed to providing consumers with a full range of beauty experience through high-quality and innovative beauty products, professional makeup art training, and experiential and personalized customer service. Mr. Mao Geping often said that limited energy and time should be focused on one thing. For him, this thing is to pursue and explore the ultimate beauty. In order to give more women a new experience of ultimate beauty, the brand has been committed to studying beauty, exploring beauty, and constantly challenging itself.
Tian Yuan served as the domestic legal counsel for CICC, the exclusive sponsor, in this listing project. Relying on the legal service experience accumulated by the team’s lawyers in the domestic and overseas capital markets over many years, the understanding of industry characteristics and the advantage of Tian Yuan’s wide distribution of offices, Tian Yuan provided efficient and high-quality legal services for the client’s listing with its outstanding professional capabilities, quick feedback and close cooperation, assisted the company in successfully completing this listing and won unanimous high recognition from all parties.
The project was led by Wang Xiangping, senior partner of Tian Yuan’s Beijing office, and Lan Zhiwei, managing partner of Tian Yuan’s Guangzhou office, and was jointly executed by Zhan Xiaoning, Gao Guolun, Zhang Yiming, Chen Jiarui, Yang Yang, Liao Yajiao, Wang Yuxuan, Li Xingyu, and Liu Jiayi.
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